Transform your laundry routine with Comfort fabric softener Blue Love, featuring an aromatic fragrance that wraps your clothes in freshness. Enjoy up to 9x the fragrance*, keeping your wardrobe clean, crisp, and inviting all day. Comfort’s fabric softener advanced formula also delivers ultimate color protection, preserving the vibrancy and color of your favorite garments wash after wash. It also gives your clothes incredible superior softness**. With 11 remarkable benefits, Comfort fabric conditioner takes fabric care to the next level. It makes ironing easier, speeds up drying, reduces static, and keeps clothes breathable. Its unique formula adds a soft, smooth touch while minimizing wear and tear, helping your clothes retain their shape and look newer for longer. Each wash leaves your clothes feeling fresh, revitalized, and comfortable to wear. Using Comfort fabric softener is simple and effortless. For top-loading machines, add 1 cap into the final rinse water. For front-loading machines, pour 1 cap into the designated compartment. With every wash, Comfort fabric conditioner ensures your clothes are perfectly fresh, irresistibly soft, and well cared for. Add Comfort fabric softener to your routine and enjoy laundry that smells great, feels amazing, and stays protected every single day, enhancing your wardrobe’s longevity. Comfort has been caring for clothes for over 50 years. Explore the full Range! *Compared to Unilever powder detergents **Compared to Comfort dilute fabric softener