Taste is picky Gremlin approved! Read more

The cleaning is great and it tastes great as well. Read more

So I have alwats purchased the previous blue tube that everyone is talking about. But recently, mu daughter has been getting bad sores in her mouth. Its been months and been told by her dentist about all the possible culprits. (Just fyi, bleeding gums can be gingivitis, vitamind deficiency. Or even the scary "c" word). After running some blood tests, her results came back good. But left me puzzled on why my 5 year old constantly has sores that take longer than a few weeks to heal. I did some research and quickly realized that a common problem is sodium lauryl sulfate in almost all toothpaste, including the original paw patrol tube. Apparently, sls can cause irritated gums and canker sores. I ended up doing an experiment and bought the most affordable, natural, sls free toothpaste I could find. It has now been about 2 weeks. And all the gum sores she had healed. I was shocked. Fingers crossed that that was the reason for it. Also, I didn't even realize that this is the new formula. Everyone complaining that it changed is correct. Its a new formula, unsure if they discontinued the blue tube. But honestly, I am glad they have this sls free version. Its so much cheaper than the other brands. But i am wondering if the taste is bad, since I read other reviews stating their kids hate the taste. I guess I will be trying it tomorrow! Read more

good for kids Read more

Tried it for the first and my little one loves the taste and the quality is great Read more