Rimmel Lasting Finish lipsticks provide intense, long-lasting lip color for up to eight hours of wear and +25% beautiful color impact without needing to reapply. The smooth, creamy texture is enriched with vitamins A, C & E, making this Rimmel lipstick comfortable, nourishing and moisturizing to stay in place all day long. The lipstick formula has a subtle shimmer that brightens and illuminates lips to give the illusion of a fuller, plumper pout. Whether you’re after rouge cherry lips, a natural look, deep red lipstick or natural beige, find the perfect shade for your skin tone for lip color that lasts. Rimmel's extensive beauty range is kept bang up to the minute as it translates the London look into new shades and cosmetics. But Rimmel makeup is always easy to use, versatile and accessible, designed to encourage experimentation and self-expression for picture-perfect looks every time. - Comfortable, long-lasting lip color from Rimmel London cosmetics stays on all day - Rimmel lipstick available in a rich variety of shades, with a beautiful color to suit every occasion - Enriched with vitamins A, C & E for an elegant lipstick that glides on effortlessly and moisturizes lips for a fuller, plumper pout - Amazing color payoff for lipstick that lasts all day - Rimmel lipstick makes the perfect addition to your makeup set