Chemical Guys New Car Scent smells like a new car and that's fantastic. Concentrated long lasting air freshener with natural enzymatic odor elimination properties to eliminate odor and reduce recurring odor. Use sparingly or dilute accordingly for superior air scents and long lasting deodorizing ability. Chemical Guys New Car Air Freshener is designed to mimic the new car scent. All Chemical Guys fragrances are naturally derived and combined to emulate a new car smell without being bad for you or the environment. How to use: Clean and vacuum any debris and old food or stains that may be imparting foul smells into the automobile interior. Shake well, lightly mist around carpets, cloth upholstery, and under seats and enjoy fresh scent.